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Watches for Men: The Ultimate Modern Men's Watch by Braun is back. |
Braun Watches are back! Super exciting news; at least for those of us who appreciate the design from Dieter Rams and Dietrich Lubs for Braun. NOVA68 is bringing back several highlights from the Braun collection including this beautiful Braun watch. The classic midnight black Braun watch is the ultimate modern mens watch! The perfect watch for men was designed by the German industrial design team of Dieter Rams and Dietrich Lubs during the 1970s.
Dieter Rams, Head of Design for Braun A.G. in 1969. |
This beautiful modern Braun watch blends understated timeless elegance with minimalist German design. True perfection and a must have watch for people who appreciate good design. The components and straightforward design of this Braun watch create a beautiful impression of extreme simplicity, balance and austere beauty. Its total lack of distracting bells and whistles transforms this watch into a true icon of modern design. A brilliant Braun watch conceived with the greatest respect to form and function. The design of this watch honors the long standing philosophy of the German industrial designer Dieter Rams who has famously proclaimed his "Less is More" philosophy. Check our complete watch collection; we have a large selection of the best modern watches for men and women.
Watches for Men: The Ultimate Modern Men's Watch by Braun is back. |
This Braun watch measures 1.5" (38mm) diameter x 0.33" (8.5mm) thick matt stainless steel case with a leather strap. It has a quartz 3 hand movement and has a 50m water resistance with a scratch resistant mineral glass and comes with a 2 year warranty. Braun’s decision to re-issue its collection, including some of the LCD watches from the 1970s, met with the approval of Dietrich Lubs, co-designer with Dieter Rams. Lubs credits the watches’ independent and functionally-oriented designs for the continued relevance of the Braun timepiece collection, about thirty years after its initial introduction.
Braun was one of the world's most commercially successful design firms in the post-war years through to the end of the 1980's. Born out of a garage in 1921, Braun made radio parts and diversified using rapidly developing technology. With an impressive design team including Dieter Rams (German, born 1932) and Dietrich Lubs (German, born 1938), Braun's reputation as a maker of innovative small appliances sky-rocketed: electric shavers, hair dryers, travel alarm clocks, digital watches, pocket calculators, stereo equipment.
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